how do the rest of you grow rosemary?

Full sun, gritty soil that drains fast, and a terracotta pot if it's in a container. Mine sulked for a year in a plastic pot with normal compost and perked up as soon as I repotted it with a load of grit. Water when the top inch is dry, but don't let a potted one go bone dry for long, they don't recover from that the way you'd expect a mediterranean plant to. Trim after it flowers and never cut back into the bare woody part, it won't regrow from there.